SaaS Seo: A Four-Step Strategy For Growth – Search Engine Journal
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If you run a SaaS company and are looking to get into SEO as a growth strategy, it may seem on the surface that SaaS SEO is no different than an SEO strategy for any other business type; You’ll want to be mindful of everything from content to technical SEO to backlinks.
But SaaS business models are also subscription-based, which differentiates this market niche from other, more traditional business types.
It means that your ideal customers are with you for the long haul, staying subscribed to your service for many months or years.
With that in mind, you really have to put special effort into the buyer’s journey here, and what your perfect customer wants from you over time.
For this reason, your SaaS strategy has to make room for a laser-focused content strategy…
The post SaaS Seo: A Four-Step Strategy For Growth – Search Engine Journal first appeared on SEO, Marketing and Social News | OneSEOCompany.com.
source: https://news.oneseocompany.com/2023/03/07/saas-seo-a-four-step-strategy-for-growth-search-engine-journal_2023030741565.html
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