Rank Censorship Behind the Scenes – Walter Bradley Center for Natural and Artificial Intelligence

One year ago today (January 1st, 2022) we saw behind the curtain at Google. With vast information scattered across a billion websites, whoever controls the search algorithm largely controls information. And if Google.com were a stage, the spotlight is centered squarely on the first result, with some ambient light spilling onto a few supporting roles. The second page results are essentially extras, unlikely to catch the attention of the audience at all. About 25% of web searchers click that first result. Another 50% follow one of the next half-dozen. A scant 6% will ever make it to the second page. If your breaking news, breakthrough product, or bold opinion piece isn’t in a starring role on that first page, it will languish in the wings behind the curtains. Recent revelations about Twitter’s suppression of disfavored information ought to remind us of the biggest censor of them all, whom most of us inquire of every day.

For Google, the high click rate for the first result is a sign…

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