PPC in Digital Marketing: What you need to know – The Economic Times
Digital marketing is a fairly large field that includes many significant ideas. One of these ideas is PPC (Pay-Per-Click), which practically every digital marketer uses to evaluate the success of the company’s or organisation’s marketing initiatives. Today, PPC marketing has transformed digital communication and advertising.
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Search engine marketing, online videos, display adverts, paid marketing, paid social ads, and social media posts are examples of digital marketing and communication tools. Paid marketing – another name for pay-per-click, or PPC, advertising – has helped make your digital communication completely transparent, measurable, and quick. With…
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