OpenAI tech gives Microsoft’s Bing a boost in search battle with … – Reuters
March 22 (Reuters) – The integration of OpenAI’s technology into Microsoft-owned Bing has driven people to the little-used search engine and helped it compete better with market leader Google in page visits growth, according to data from analytics firm Similarweb.
Page visits on Bing have risen 15.8% since Microsoft Corp (MSFT.O) unveiled its artificial intelligence-powered version on Feb. 7, compared with a near 1% decline for the Alphabet Inc-owned search engine, data till March 20 showed.
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The figures are an early sign of the lead the Windows maker has taken in its fast-moving race with Google for generative AI dominance, thanks to the technology behind ChatGPT, the viral chatbot that many experts have called AI’s “iPhone moment”.
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They also underscore a rare opportunity for Microsoft to make inroads in the over $120 billion search market, where Google has been the dominant player for decades…
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source: https://news.oneseocompany.com/2023/03/22/openai-tech-gives-microsofts-bing-a-boost-in-search-battle-with-reuters_2023032242433.html
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