News SEO and generative AI: Inside a ‘parasitical relationship’ – Search Engine Land
As reports circulate that AI research lab OpenAI uses news stories from media outlets like the Wall Street Journal and CNN to train its ChatGPT chatbot, an even greater challenge emerges: How do media outlets retain traffic, revenue and relevancy in the generative AI era?
AI-generated news has long inspired fear among journalists. In 2016, for example, the U.K.’s Press Association signaled its intent to use AI for some sports and election stories.
We’ve seen more recent examples in the U.S., like this NHL roundup from the Associated Press compiled with technology from sports content automation firm Data Skrive.
The CEO of media company Axel Springer, which owns titles like Business Insider and Politico, recently said AI has the potential to replace journalists altogether. “Only those who create the best original content will survive,” Springer reportedly wrote in a letter to employees.
‘Unknown copyright issues’
The issue of copyrights – and potential legal trouble, has already…
The post News SEO and generative AI: Inside a ‘parasitical relationship’ – Search Engine Land first appeared on SEO, Marketing and Social News | OneSEOCompany.com.
source: https://news.oneseocompany.com/2023/03/21/news-seo-and-generative-ai-inside-a-parasitical-relationship-search-engine-land_2023032142344.html
Your content is great. However, if any of the content contained herein violates any rights of yours, including those of copyright, please contact us immediately by e-mail at media[@]kissrpr.com.