New Google Attribute Helps Businesses Promote Sustainability – Search Engine Journal
Google now allows companies to appeal to eco-conscious customers by adding “recycling” to their business attributes.
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Google now allows businesses to display their commitment to environmentalism in their Google Business Profile.
This helps companies capitalize on growing eco-consciousness among consumers in the wake of concerns about climate change and sustainability.
Increasing Number Of Customers Value Eco-Consciousness
In a survey conducted by Google, 82% of consumers reported sustainability as a top priority when making purchasing decisions.
Reflecting this, it has seen “recycling” as one of its most popular searches, with an average popularity score of 81 out of 100.
Queries such as “climate change,” “sustainability,” and “renewable energy” have all also seen significant interest.
A 2021 report by…
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source: https://news.oneseocompany.com/2022/04/07/new-google-attribute-helps-businesses-promote-sustainability-search-engine-journal_2022040717644.html
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