Nearly 50% Of Twitter Users Tweet Less Than 5 Times A Month – Search Engine Journal
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Does Twitter have an engagement problem?
A new study from Pew Research Center finds 49% of US adults on Twitter qualify as “lurkers.”
Pew Research Center defines lurkers as infrequent tweeters who have posted less than five tweets per month since they first opened their account.
Moreover, when lurkers do tweet, they’re more likely to reply to someone else’s tweets rather than post their own.
This data was analyzed as part of a companion study to one published by Pew Research Center in November, which found a vast majority of tweets are published by a minority of highly active users.
In contrast, Twitter’s most infrequent users represent a majority of its US adult user base.
This paints a picture of Twitter being a site full of content published by a small percentage of…
Read Full Story: https://www.searchenginejournal.com/twitter-lurkers/442293/
The post Nearly 50% Of Twitter Users Tweet Less Than 5 Times A Month – Search Engine Journal first appeared on SEO, Marketing and Social News | OneSEOCompany.com.
source: https://news.oneseocompany.com/2022/03/17/nearly-50-of-twitter-users-tweet-less-than-5-times-a-month-search-engine-journal_2022031716198.html
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