Mobile-first indexing: Everything you need to know – Search Engine Land
Up to 59.45% of all web traffic globally comes from mobile devices, per Statista. This makes mobile-first indexing more crucial than ever for search visibility.
For website owners and SEO professionals, this isn’t just another technical requirement.
If your site isn’t optimized for mobile devices, you risk losing visibility in search results, as Google prioritizes mobile-friendly sites for indexing and ranking.
What is mobile-first indexing?
Mobile-first indexing means Google uses the mobile version of your website as the primary basis for indexing and ranking rather than the desktop version.
The evolution of mobile-first indexing tells an interesting story about the changing landscape of internet usage.
When Google first noticed the mobile surge in 2015, they launched the “Mobilegeddon” update, marking mobile-friendliness as a ranking factor.
By 2016, they began testing mobile-first indexing on select sites, leading to a gradual rollout in 2018.
The transition to mobile-first…
The post Mobile-first indexing: Everything you need to know – Search Engine Land first appeared on One SEO Company News.
source: https://news.oneseocompany.com/2025/01/09/mobile-first-indexing-everything-you-need-to-know-search-engine-land_2025010959793.html
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