Missing links: Where are sources in Google’s AI search results? – Search Engine Land
Google’s introduction of Bard yesterday was huge news.
But perhaps the bigger news for SEOs was the preview of Google’s generative AI search results, which featured a grand total of zero links.
That’s right. Google – a search engine – no longer links to its sources.
You know, websites.
What do you call a search engine that copies mass amounts of content from others to create its own content, without providing any credit (links)?
I believe we still call that a scraper site.
A popular 2014 tweet about Google being a scraper site remains maybe even more relevant today:
As I’ve been digesting all the AI in search results news, the Harvey Dent quote from “The Dark Knight” popped into my mind: “You either die a hero, or you live long enough to see yourself become the villain.”
Now, this isn’t going to be another rant about Google being evil.
However, Google is playing a delicate game here.
Glenn Gabe called this an “act of war against publishers” on Twitter. And he’s not wrong.
For 24…
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source: https://news.oneseocompany.com/2023/02/07/missing-links-where-are-sources-in-googles-ai-search-results-search-engine-land_2023020740384.html
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