Microsoft may be building its own super app – BGR

Microsoft is reportedly considering the introduction of a new super app that will look to disrupt Apple and Google’s dominance over mobile search.

As reported by The Information, the company is looking into launching an app that would combine “shopping, messaging, web search, news feeds, and other services in a one-stop smartphone app.” Executives at the company are mulling such a move in order to “wanted the app to “boost the company’s multibillion-dollar advertising business and Bing search, as well as draw more users to Teams messaging and other mobile services.”

According to the report, investment in the idea is coming directly from Microsoft CEO Satya Nadella. Nadella wants the company to potentially emulate the success that Tencent has achieved with WhatsApp.

While it isn’t clear whether Microsoft will ultimately launch such an app, the people with knowledge of the discussions said CEO Satya Nadella has laid the groundwork by pushing the Bing search engine to work better…

Read Full Story: https://news.google.com/__i/rss/rd/articles/CBMiQWh0dHBzOi8vYmdyLmNvbS90ZWNoL21pY3Jvc29mdC1tYXktYmUtYnVpbGRpbmctaXRzLW93bi1zdXBlci1hcHAv0gEA?oc=5

The post Microsoft may be building its own super app – BGR first appeared on SEO, Marketing and Social News | OneSEOCompany.com.

source: https://news.oneseocompany.com/2022/12/06/microsoft-may-be-building-its-own-super-app-bgr_2022120637123.html

Your content is great. However, if any of the content contained herein violates any rights of yours, including those of copyright, please contact us immediately by e-mail at media[@]kissrpr.com.