Microsoft: Bing saw the largest relevancy jump in search in two decades – Search Engine Land
Yusuf Mehdi, Corporate Vice President & Consumer Marketing Office at Microsoft, announced on Tuesday that Bing Search saw “the largest jump in relevance in two decades” after applying the AI model to the Bing core search ranking engine.
Much of the focus was on the new ChatGPT features in Bing Search, and while our coverage touched on the relevancy aspect, I wanted to pull it out a bit more.
What he said. “But a few weeks ago, something special happened. We applied the AI model to our core search ranking engine and we saw the largest jump in relevance in two decades. We believe we can continue to drive breakthroughs as we improve the models,” Yusuf Mehdi said. You can listen to what he said at the 19:43 mark in this video.
Chart. Yusuf showed this chart documenting the relevancy boost in Bing Search quality:
Bing ranking update. There was indeed a Bing ranking update around January 18th, as Glenn Gabe posted on the Search Engine Roundtable. That was a few weeks prior to this…
The post Microsoft: Bing saw the largest relevancy jump in search in two decades – Search Engine Land first appeared on SEO, Marketing and Social News | OneSEOCompany.com.
source: https://news.oneseocompany.com/2023/02/09/microsoft-bing-saw-the-largest-relevancy-jump-in-search-in-two-decades-search-engine-land_2023020940472.html
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