Microsoft Bing overtakes Baidu as China’s top desktop search engine – OnMSFT.com
In a significant turn of events, Microsoft Bing has achieved a remarkable feat by surpassing Baidu to become China’s largest desktop search engine. According to recent data released by StatCounter, Bing secured an all-time high market share of 37.4% in April 2023, establishing a noteworthy lead of 10 percentage points over its competitors.
The decline in Baidu’s market share to 27.01% has paved the way for Bing’s ascent to the top position. Following Bing and Baidu in the rankings are Sogou (16.36%), Yandex (7.45%), Haosou (6.25%), and Google (5.2%), respectively.
The success of Bing can be attributed to its deep integration into a wide range of Microsoft products and services. Serving as the company’s fourth prominent product line, Bing enjoys a close association with Windows, Office, and Xbox, which has undoubtedly contributed to its growing popularity among Chinese users.
Microsoft has consistently worked on enhancing Bing’s capabilities by integrating cutting-edge technologies….
The post Microsoft Bing overtakes Baidu as China’s top desktop search engine – OnMSFT.com first appeared on SEO, Marketing and Social News | OneSEOCompany.com.
source: https://news.oneseocompany.com/2023/05/22/microsoft-bing-overtakes-baidu-as-chinas-top-desktop-search-engine-onmsftcom_2023052245091.html
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