Microsoft Bing Advertising Revenue Up 19% (Back To Growth?) – Search Engine Roundtable
Microsoft reported its fourth quarter 2024 earnings and it showed that its search and advertising revenue was up 19%. The last time it was up over 19% in a quarter was 10 quarterly earning reports ago, in Q3 2022.
Microsoft wrote, “Search and news advertising revenue excluding traffic acquisition costs increased 19%.”
Here are the highlights of the report:
- Revenue was $64.7 billion and increased 15% (up 16% in constant currency)
- Operating income was $27.9 billion and increased 15% (up 16% in constant currency)
- Net income was $22.0 billion and increased 10% (up 11% in constant currency)
- Diluted earnings per share was $2.95 and increased 10% (up 11% in constant currency)
Here is how the advertising revenue chart looks specific to search and news advertising revenue increases quarter to quarter (over):
Microsoft reported better-than-expected earnings and revenue for the fiscal fourth quarter but the stock dropped in extended trading as investors focused on disappointing Azure…
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source: https://news.oneseocompany.com/2024/07/31/microsoft-bing-advertising-revenue-up-19-back-to-growth-search-engine-roundtable_2024073157824.html
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