Microsoft Advertising Boosts Analytics & Global Reach In June Update – Search Engine Journal
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Microsoft Advertising details several important updates and expansions in its June product roundup.
The new tools and features aim to enhance website performance analytics, improve cross-device conversion tracking, expand into new global markets, and integrate more seamlessly with other platforms.
Introducing Universal Event Tracking Insights
This month’s standout news is the introduction of Universal Event Tracking (UET) insights, a feature that gives advertisers a deeper understanding of their website’s performance.
The new feature requires no additional coding and will enhance the capabilities of existing UET tags.
“We’re introducing UET insights, a valuable new feature that we’ll add to your existing UET tags with no additional coding required from you. You’ll get a deeper understanding of your website’s performance and also enable…
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source: https://news.oneseocompany.com/2023/06/07/microsoft-advertising-boosts-analytics-global-reach-in-june-update-search-engine-journal_2023060745769.html
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