September 23, 2022  SEONews

Meta Faces Second Class-Action Lawsuit for Violating User Privacy on iOS – Spiceworks News and Insights

Users of Facebook’s iOS app are suing Meta for allegedly collecting their data even after they opted out of it using a privacy feature Apple introduced in April 2021. Two iOS users of Facebook filed a class-action lawsuit on Wednesday in a San Francisco federal court, the second-such class action lawsuit against Meta in one week.

According to allegations in the class-action lawsuit, Meta bypassed the privacy-preserving capabilities of App Tracking Transparency (ATT), such as eliminating cross-host tracking on iOS, by setting up alternative tracking methods on third-party websites through in-app browser applications.

When released with iOS 14.5, ATT had an opt-out (from tracking) rate of 98% in the U.S., i.e., only 2% of the U.S. users allowed apps to track them. As of May 2022, the number of U.S. users that have enabled app tracking (opt-in rate) on iPhones is up to 18%. Similarly, the global opt-in rate for tracking on iOS increased from 11% in April 2021 to 25% in May 2022.

The…

Read Full Story: https://www.spiceworks.com/it-security/security-general/news/meta-class-action-lawsuit-for-bypassing-ios-att/

The post Meta Faces Second Class-Action Lawsuit for Violating User Privacy on iOS – Spiceworks News and Insights first appeared on SEO, Marketing and Social News | OneSEOCompany.com.



source: https://news.oneseocompany.com/2022/09/23/meta-faces-second-class-action-lawsuit-for-violating-user-privacy-on-ios-spiceworks-news-and-insights_2022092331192.html

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