Meet the Agencies Making It Happen!

Evident that the future of digital advertising is here and… it’s riding the AI wave!

It’s no secret that AI is quickly becoming the go-to technology for predicting the future, particularly in the marketing world. Many experts agree that AI is the next big thing in this space.

Imagine a world where your marketing strategies aren’t just a shot in the dark but are hyper-precise rockets aimed right at your audience’s heart. In other words, it’s like giving your marketing campaign a pair of vision glasses, enabling it to catch customers’ requirements, wishes, and behaviors like never before.

Let’s wear our vision glasses and see what an AI marketing strategy brings to the digital marketing & agency ecosystem (for now.)

What Is An AI Marketing Strategy (And What Is Not?)

According to The Global Artificial Intelligence Market Analysis, ai marketing is a “cool” field that is forecasted to skyrocket to a staggering $108 billion by the year 2028.

When we deep dive into the term, we can see that ai in digital marketing refers to integrating artificial intelligence technologies into your marketing approach – even into the decision-making process.

When considering one size does NOT fit all in today’s world, taking advantage of AI is like holding a magic wand in hand since it empowers businesses to tailor their messages, products, and services to individual users. By analyzing data from various touchpoints (like social media, email, and web browsing), generative AI and mixed...