MBC Media Solutions launches self-serve ad platform for Shahid – Arab News
LONDON: MBC Media Solutions (MMS), the commercial arm of MBC Group, announced on Wednesday the launch of a self-serve advertising platform for Shahid.
The new service, MMS Works, will enable users to advertise on the streaming platform, giving them more control over their marketing campaigns.
“Shahid is the sought-after VOD platform for all Arab viewers, especially during Ramadan. With the increased content library offered since the beginning of 2023, all advertisers can now enjoy this meaningful scale-to-connect solution with their target audiences,” MMS CEO Ahmed Al-Sahhaf said.
“MMS Works will expand the advertisement market potential and ease the way for brands to be present on Shahid, the world’s leading Arabic streaming platform.”
Through MMS Works, large and small brands can maximize their presence on Shahid AVOD and connect with millions of Arabs from around the world who tune into the video platform.
The new service allows brands and advertisers to manage their own…
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source: https://news.oneseocompany.com/2023/03/22/mbc-media-solutions-launches-self-serve-ad-platform-for-shahid-arab-news_2023032242437.html
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