Louis Hanson Brings ANZ’s ‘Upskill Your Financial Wellbeing … – Little Black Book – LBBonline
Independent PR and creative agency Keep Left has launched a content series ‘Upskill your Financial Wellbeing’ for ANZ, hosted on YouTube starring influencer, writer and comedic content creator, Louis Hanson.
The series provides viewers with the skills and information they need to upskill their financial wellbeing and feel good about their money. Over twelve three-minute episodes, Hanson tackles common questions people are typically afraid to ask supported with digestible tips and insight from ANZ’s team of experts – Jade Khao and Liana Cauchi.
The campaign is built on the insight that Aussies are more focused on the health of their personal finances following COVID, and more than ever are looking to online video content for help and guidance. The partnership with Louis Hanson provides tips and tools to help Australians improve their financial wellbeing in a relatable and engaging way by saying “It’s ok, I didn’t know that either”.
Keep Left and ANZ identified an opportunity to…
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