Lack Of Marketing Knowledge Plagues Almost Half Of Small … – Z News Service
A recent study has revealed that nearly 50 percent of small business owners are completely unaware of how to effectively market their firms. The research, which surveyed 500 leaders of small to medium-sized organizations, found that 42 percent had no idea how to create an online profile, a key element in promoting their businesses. Shockingly, 39 percent of the entrepreneurs polled didn’t even have a company website.
Among those who did have a website, 10 percent sought help from a friend to set it up, while 5 percent relied on family members. Surprisingly, 60 percent of business owners hadn’t even considered using social media as an advertising platform.
The study, commissioned by Adzooma, a digital marketing platform utilizing AI technology to assist businesses in succeeding online, shed light on the challenges faced by small business owners in the digital marketing realm. Rob Wass, director and co-founder of Adzooma, commented on the findings, stating, “We’re currently…
The post Lack Of Marketing Knowledge Plagues Almost Half Of Small … – Z News Service first appeared on SEO, Marketing and Social News | OneSEOCompany.com.
source: https://news.oneseocompany.com/2023/05/25/lack-of-marketing-knowledge-plagues-almost-half-of-small-z-news-service_2023052545245.html
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