Is Social Media Search The New Google? How To Boost Traffic – Search Engine Journal
If you want your brand to succeed in 2023, it’s time to step up your social media strategy.
As people increasingly turn to the search bar on social media platforms, optimizing your content for platform search algorithms is more important than ever.
And with Google’s new Short Video Result Type, it’s also a great time to prioritize short-form video content, which goes hand-in-hand with current social media trends.
On November 30, I moderated a webinar with Rachel Schardt, SEO Success Manager at Conductor. Schardt demonstrated how you could take full advantage of social media next year and boost your brand’s organic discoverability and reach.
Here is a summary of the webinar. To access the entire presentation, complete the form.
Why Optimize For Social Media Search?
More and more people are using social media as a search engine. In fact,
- 59% of the world’s population uses social media for an average of 2 hours and 30 minutes daily.
- YouTube is the second most popular search engine…
The post Is Social Media Search The New Google? How To Boost Traffic – Search Engine Journal first appeared on SEO, Marketing and Social News | OneSEOCompany.com.
source: https://news.oneseocompany.com/2022/12/08/is-social-media-search-the-new-google-how-to-boost-traffic-search-engine-journal_2022120837235.html
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