Is Bing AI helping in the fight against Google? Apparently not – and … – TechRadar
New statistics seemingly show that Microsoft’s Bing AI is not helping to drive traffic to its search site.
According to analytics firm Statcounter, Bing.com has actually fallen in terms of its market share for global search engine traffic, so this isn’t even a case of the Bing chatbot only providing small gains – in fact, the search site has gone backward (as highlighted by ).
At least compared to January 2023, when Bing.com had a share of 3.03% of the search market, and as of July of this year, that has dipped down very slightly to 2.99%.
In fairness to Microsoft, that 2.99% figure does represent a small gain on the 2.76% share Bing.com had in April.
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ZDNet also points to another analytics firm, Similarweb, which puts Bing.com’s search share at 3.23% – which is pretty much the same as it was at the start of 2023.
Another analytics outfit, YipitData, also has numbers that apparently show Bing traffic at 95.7 million in February,…
The post Is Bing AI helping in the fight against Google? Apparently not – and … – TechRadar first appeared on SEO, Marketing and Social News | OneSEOCompany.com.
source: https://news.oneseocompany.com/2023/08/21/is-bing-ai-helping-in-the-fight-against-google-apparently-not-and-techradar_2023082149203.html
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