in 2023 and beyond – alive and kicking – Search Engine Land

Demand for SEO has been growing yearly based on Google Trends and Exploding Topics data. For many businesses, organic search reach is still a significant source of traffic, leads and sales.

Despite this, there’s no visible optimism within the industry. Some say the brewing economic crisis will hit the SEO industry first and hardest, with a few high-level firings of top SEO executives and industry leaders having fueled such fears.

This reminds me of a famous quotation on optimism vs. pessimism attributed to Henry Ford:

“Whether you think you can, or you think you can’t – you’re right.”

A self-fulfilling prophecy works that way. When you don’t think you can make it you won’t even try or sabotage yourself while at it. When you believe it can be done on the other hand you will excel and make it happen despite some roadblocks.

That’s why it’s important to view the situation optimistically or at least realistically. At the moment, we’re still seeing an increasing demand for SEO services…

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The post in 2023 and beyond – alive and kicking – Search Engine Land first appeared on SEO, Marketing and Social News | OneSEOCompany.com.

source: https://news.oneseocompany.com/2023/03/10/in-2023-and-beyond-alive-and-kicking-search-engine-land_2023031041792.html

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