I Spent a Week Using Only TikTok for Search – WIRED
Google is reportedly in “code red” mode, deploying resources and calling in its cofounders to address perceived threats to its extremely dominant search engine. The threat du jour is ChatGPT—an AI-powered large language model that is also helping us write term papers and poetry, draft regulations, and make medical diagnoses. But there’s another car coming up the rear in the search race. That is TikTok.
TikTok for search? you might ask. How could a twitchy video app filled with dancing teens, cat memes, food hacks, and cringey stunts help you find a financial adviser or a train timetable, or even search results for yourself? It depends on what your interpretation of “search” is, but if you’re seeking less specific, more entertaining results—a search process more akin to social discovery—then TikTok is making a strong play. In 2021, content delivery network Cloudflare reported that Tiktok.com had overtaken Google as the world’s most visited web domain. And last year a senior vice…
The post I Spent a Week Using Only TikTok for Search – WIRED first appeared on SEO, Marketing and Social News | OneSEOCompany.com.
source: https://news.oneseocompany.com/2023/01/26/i-spent-a-week-using-only-tiktok-for-search-wired_2023012639729.html
Your content is great. However, if any of the content contained herein violates any rights of yours, including those of copyright, please contact us immediately by e-mail at media[@]kissrpr.com.