How To Create And SEO Optimize Your YouTube Channel – Search Engine Journal
Next to Google, YouTube is one of the most powerful search engines today.
Boasting over 120 million users daily, YouTube is a significant driver of views and engagement to the world’s vast library of video content.
With so much traffic potential, it’s no wonder that content creators flock to YouTube to get more eyes on their own content.
And with SEO, optimizing a YouTube channel is now easier than ever.
In this guide, I’ll walk you through creating and optimizing your own YouTube channel.
Step 1: Determine The Focus Of Your YouTube Channel
Before you immediately jump into launching a YouTube channel, pause.
Take some time to plan the focus of your channel, who you want to target, and what content you want to create.
Having a clear direction on where you want to take your channel will help you in many ways. It will help you:
- Establish a clear brand identity for your channel.
- Identify areas of interest for your audience and plan your content.
- Research relevant SEO keywords and…
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