How to Ask for Google Reviews: 6 Tips & Examples

Google reviews can help your business in a number of ways.

People read Google reviews to decide whether to do business with you. So, it’s critical to have some reviews on your Google Business Profile (GBP) to build trust with your potential customers.

Google reviews can have an impact on GBP rankings and conversion rates. And alert you to customer service issues that may need your attention.

Now that we understand why Google reviews matter, let’s talk about how to ask for Google reviews.

Tips to Ask for Google Reviews

It’s OK to ask for Google reviews. In fact, it’s encouraged by Google (if it’s done in the right way).

Here are six tips to keep in mind when asking for reviews on Google.

1. Set Expectations Upfront

When you engage in conversations or transactions with a customer, let them know from the start that their opinions are valued and that you’ll be asking for feedback afterward.

After a heads-up, they can prepare mentally to provide feedback. And may even pay closer attention to their experience.

It also means that your request for a review later won’t come as a surprise. Which can increase the likelihood of them leaving you a review.

For example, if you’re a service provider, you might say:

“After our service today, I’ll send over a link for you to share your thoughts on Google. We truly value and appreciate customer feedback as it helps us to continuously improve.”

By setting this expectation upfront, you’re showing the customer that their feedback matters to...