How Much Will Keywords Matter For SEO in 2022? – Search Engine Journal
See which organic keywords actually drive conversions
Replace (not provided) with actual keywords and monitor their specific performance metrics in Google Analytics. Stop flying blind on essential SEO insights.
For years, the SEO community has been obsessed with keyword rankings as one of many viable metrics to prove the value of SEO.
At the end of the day, rankings are important – but only when they drive business value i.e. traffic, revenue and conversions.
Google has become much smarter and better at understanding user intent, and the algorithms now have a better sense of context and meaning, so keywords should always connect with your content.
Are keywords still important today?
There is no short answer to this. If you ask whether keywords in queries are essential to provide a list of relevant files to satisfy an informational need, then the answer is no.
But if you ask if keywords matter to Google’s indexing and retrieval system, the answer is absolutely yes.
Let’…
Read Full Story: https://www.searchenginejournal.com/why-keywords-still-matter/425671/
The post How Much Will Keywords Matter For SEO in 2022? – Search Engine Journal first appeared on SEO, Marketing and Social News | OneSEOCompany.com.
source: https://news.oneseocompany.com/2021/11/08/how-much-will-keywords-matter-for-seo-in-2022-search-engine-journal_202111088455.html
Your content is great. However, if any of the content contained herein violates any rights of yours, including those of copyright, please contact us immediately by e-mail at media[@]kissrpr.com.