How mistaken identity can wreck your reputation – The Star Kenya
• Posting any content on the platforms makes it available to the rest of the world
• This comes with perils that are hard to overcome and call for literacy on rights
Image: PIXABAY
As a public relations professional, Frank David Ochieng’ knows something about social media trending topics. He just didn’t imagine that one day he would be trending because of something that happened in a neighbouring country.
Working from Nairobi’s Parklands area, Frank regularly organises publicity events for his employer. He is also active on social media.
On the afternoon of March 23, a Thursday, Frank posted on his Facebook page some close-up pictures taken of him while making a speech. In the pictures, Frank was in a formal shirt and tie. Two days later, a friend texted Frank that one of the pictures was in an online tabloid. “Ochieng’, someone is playing around with your photo,” the message read.
One of Frank’s pictures had been used in a viral blog post from Uganda. The blog post was about a…
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source: https://news.oneseocompany.com/2023/04/07/how-mistaken-identity-can-wreck-your-reputation-the-star-kenya_2023040743218.html
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