How Do Affiliate Programs Work?

Ever considered a career or a side hustle in affiliate marketing?

Not sure if you’re eligible to join an affiliate program?

Confused by the variety of available options?

In this article, we’ve compiled all the information you need to know about affiliate marketing, tapping into experience with our very own Semrush Affiliate Program. If you have any questions or doubts about becoming an affiliate marketer, chances are, you’ll find the answers here.

Affiliate Programs 101

First, let’s go over the basics. What is an affiliate program and how does it work? Here’s a handy summary for you.

What Is an Affiliate Program?

An affiliate program is a collaboration between a business and its affiliate partners. The affiliate partners promote the business’s products via original content they create and share with their audiences. The affiliates earn a commission for every conversion they generate.

Case in point: The Semrush Affiliate Program rewards its partners for each new customer they refer. If you use our online marketing tools and regularly create content for a sizable audience, it makes sense to spread the word and make money from your recommendations.

To learn more about the basics of affiliate marketing, read on here.

How Do Affiliate Programs Work?

No reason to feel intimidated by affiliate programs. All you need to understand is what channels and tools of affiliate marketing to use, how conversions are tracked, and how commission is calculated.

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