How an ex-Google Head of Ads developed an ad-free search engine – TechRadar
(Image credit: Neeva)
Sridhar Ramaswamy had been working at Google for 15 years before deciding it was time to go.
He started as a software engineer. He climbed the ranks until reaching the board of executives. His final role was working as the head of Google’s advertising division – quite possibly its most lucrative department.
In 2019, just a year after his departure from the Big Tech firm, he co-founded , a product that deeply contrasts his past employer’s model, with Vivek Raghunathan, ex-VP of Monetization at YouTube.
Neeva is an ad-free private search engine that aims to bring back a user-first experience. It doesn’t make money from its users’ data. Instead, its revenue comes from an optional premium version that also includes other privacy tools like a and .
Starting off small, Neeva has recently extended its operations to some countries in Europe too. These include the UK, Germany, and France. The Google rival’s growth isn’t showing any signs of stopping.
But why is an…
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source: https://news.oneseocompany.com/2022/11/18/how-an-ex-google-head-of-ads-developed-an-ad-free-search-engine-techradar_2022111836041.html
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