Has Google Reached Its Peak? Analysis Of The Market Share (NASDAQ:GOOG) – Seeking Alpha
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Summary
- Google currently has a 92% market share.
- But the numbers for YouTube are harder to figure out. I think the user numbers are declining.
- Competitors like Rumble, Odysee, and TikTok are gaining popularity.
- Overall, I think the time of fast-growing user numbers and revenues is over for Google. But the company is still printing money.
Introduction
Alphabet Inc. (NASDAQ:GOOG, NASDAQ:GOOGL) (“Google”) is a complex company that is difficult to summarize in a single article. I have already written articles on individual aspects of the “other bets,” DeepMind, and Waymo. This article is about how Google’s market share is developing, whether there is still potential upside or most of the potential market has already been tapped. It is mainly about Google and YouTube.
This question is crucial for the future potential of Google. Although the company has pricing power, it cannot exploit it to the full, of course. Advertising must be worthwhile for the advertiser. So, this…
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