Google’s latest experiment is an all-AI search result mode – The Register
It was inevitable, really, but now it’s official: Google is testing a new all-AI web search mode that leaves users entirely beholden to what Gemini thinks they’ll want.
The Chrome giant announced Wednesday a new experimental “AI Mode” that, in essence, is a supercharged version of the AI Overviews slapped on the top of nearly every search result page today. Unlike Overviews, however, AI Mode turns Google’s web search engine into a customized Gemini 2.0-powered chatbot interface through which users can ask questions, get answers, and then ask follow ups to dive deeper into particular elements of a topic. The internet goliath’s Gemini model generates its responses by collecting up and summarizing the results of multiple web searches based on the input queries, it would appear.
“This new search mode expands what AI Overviews can do with more advanced reasoning, thinking and multimodal capabilities so you can get help with even your toughest questions,” Google’s Robby Stein, VP of…
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source: https://news.oneseocompany.com/2025/03/06/googles-latest-experiment-is-an-all-ai-search-result-mode-the-register_2025030660360.html
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