Google’s Florida update: 20 years since the SEO ‘volcanic eruption’ – Search Engine Land

I remember well how, seemingly, one flick of a Google switch impacted the entire SEO community.

Google’s Florida Update of 2003 affected Google search results for the industry and end users.

I was at a huge gathering of SEOs who all had the same thing on their minds. I saw many almost grief-stricken faces of website owners who “bet the farm” on free traffic from Google for their online businesses, only to wake up one morning and discover their once top-ranking webpages had dropped – to somewhere close to the center of the earth.

It began in December 2003 at the now-defunct Search Engine Strategies (SES) conference in Chicago. A couple of weeks earlier, the SEO community had witnessed the most major shake-up in Google’s ranking algorithm, and they were still reeling from it.

Thousands of attendees, which included many first-timers, were hoping that they would get some sort of explanation or at least some answers from the SEO expert speakers. Or, more to the point, from the few Google…

Read Full Story: https://news.google.com/rss/articles/CBMiOWh0dHBzOi8vc2VhcmNoZW5naW5lbGFuZC5jb20vZ29vZ2xlLWZsb3JpZGEtdXBkYXRlLTQzNDU0MNIBAA?oc=5

The post Google’s Florida update: 20 years since the SEO ‘volcanic eruption’ – Search Engine Land first appeared on SEO, Marketing and Social News | OneSEOCompany.com.

source: https://news.oneseocompany.com/2023/11/14/googles-florida-update-20-years-since-the-seo-volcanic-eruption-search-engine-land_2023111452578.html

Your content is great. However, if any of the content contained herein violates any rights of yours, including those of copyright, please contact us immediately by e-mail at media[@]kissrpr.com.