Google Stock: Is Its Search Engine Dominance Impacted By Microsoft’s AI-Powered Bing? – Seeking Alpha
Introduction
Over the last decade, Alphabet Inc. [Google + YouTube] (NASDAQ:GOOG) (NASDAQ:GOOGL), Meta Platforms [Facebook + Instagram] (META), and Amazon (AMZN) have formed a dominant triopoly in the digital advertising industry. While YouTube (social media) has been a key driver of growth at Alphabet over the last few years, Google’s continued search engine dominance has made Alphabet one of the most profitable businesses on the planet.
As you can see in the chart above, the digital advertising market is projected to experience secular growth for several more years to come. However, a weak macroeconomic environment is currently driving a drastic slowdown in digital ad spending. Concurrently, the digital ads industry is going through a sea change of disruption that ranges from Apple’s IDFA policy changes to the Internet becoming cookie-less. And now generative AI technology is threatening to change the entire digital advertising landscape!
Microsoft’s (MSFT) partnership with…
The post Google Stock: Is Its Search Engine Dominance Impacted By Microsoft’s AI-Powered Bing? – Seeking Alpha first appeared on SEO, Marketing and Social News | OneSEOCompany.com.
source: https://news.oneseocompany.com/2023/02/23/google-stock-is-its-search-engine-dominance-impacted-by-microsofts-ai-powered-bing-seeking-alpha_2023022341072.html
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