March 05 SEONews
Google Shopping unveils AI-powered fashion and beauty features – Search Engine Land
Google today rolled out new AI-driven shopping features to help users visualize and try on fashion and beauty products virtually. These updates aim to make online shopping more interactive and personalized.
Key features:
- Vision match. Users can describe desired clothing items and AI generates visual suggestions with similar shoppable products. For example, search for a garment, scroll to “Can’t find it? Create it” prompt, refine the AI-generated ideas, and browse shoppable products.
- Virtual makeup try-on. Shoppers can test celebrity-inspired makeup looks using AR, combining products from multiple brands. For example, search for celebrity looks or trends like [spring makeup] on mobile, tap “See the looks on you” and “try it on” to test products.
- Expanded virtual clothing try-on. Now includes pants and skirts from hundreds of brands, viewable on diverse model body types. For example. search for pants or skirts, select items with a “try on” badge, and view on diverse models…
The post Google Shopping unveils AI-powered fashion and beauty features – Search Engine Land first appeared on One SEO Company News.
source: https://news.oneseocompany.com/2025/03/05/google-shopping-unveils-ai-powered-fashion-and-beauty-features-search-engine-land_2025030560319.html
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