Google shifts focus toward creators with new support for profile … – Coywolf News
Profile pages are the new author pages, and discussion forum results are getting more attention in Google’s search results (again).
By Jon Henshaw
11/28/2023 (Last updated on 11/29/2023)
Thomas Han, Product Manager at Google, announced Google Search support for ProfilePage and DiscussionForumPosting Schema markup. Using the Schema markup makes forum posts and author details eligible for rich results and search experiences in Google Search.
Discussion forums’ triumphant return
A decade ago, discussion forums used to rank highly in Google, and more recently, search snippets displayed forum topic details, which were influenced by adding the DiscussionForumPosting Schema markup. However, the forum topic details were removed from rich results, similar to the recent removal of FAQPage and HowTo.
Google is now showing renewed interest in discussion forums, which may be a defensive move against news publishers and lawmakers trying to push a link tax. It may also be connected to Reddit’s…
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source: https://news.oneseocompany.com/2023/11/29/google-shifts-focus-toward-creators-with-new-support-for-profile-coywolf-news_2023112953143.html
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