Google: SEOs Can Help Shape Client Policies & Decisions On AI Bots – Search Engine Roundtable
Google’s John Mueller said that SEOs are in a great place because they understand how crawlers work, how the controls work, and they can help their clients decide on their AI policies and decisions as they navigate this new era of AI bots.
John Mueller wrote on LinkedIn, “This intersection of AI & SEO puts you all (technical SEOs!) into a great place to help shape policies / decisions for & with your clients.” “You know how these control mechanisms work, you can choose to use them, and help folks to decide what makes sense for them,” he added.
I like how he worded this next line, saying, “The robots.txt gives you a lot of control (over the reasonable crawlers / uses — for unreasonable ones, you might need to dig deeper into, or use a CDN/hoster that lets you block them by request type), you can even make your robots.txt disallow all by default if you want.” I mean, he did not say “full control” but “a lot of control.” Because, no, it does not give you full control. In some…
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source: https://news.oneseocompany.com/2024/10/03/google-seos-can-help-shape-client-policies-decisions-on-ai-bots-search-engine-roundtable_2024100358470.html
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