Google says all online content should be available for AI training unless publishers opt out – Search Engine Land
Google wants AI to be able to mine all digital content unless publishers opt out.
The search engine has put forward this proposal in a submission to the Australian government, calling on policymakers to change current copyright laws.
Why we care. If copyright laws do change, the onus will be on brands and publishers to stop AI from mining their content. If they fail to do so, they run the risk of rivals potentially generating very similar content and not being able to do anything about it, which could cause substantial damage to a campaign in terms of brand and identity.
What is happening? Google wrote to the Australian government, stating:
- “Copyright systems that enable appropriate and fair use of copyrighted content to enable the training of AI models in Australia on a broad and diverse range of data, while supporting workable opt-outs for entities that prefer their data not to be trained in using AI systems.”
The search engine has of course put forward similar cases to the…
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source: https://news.oneseocompany.com/2023/08/09/google-says-all-online-content-should-be-available-for-ai-training-unless-publishers-opt-out-search-engine-land_2023080948723.html
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