Google On Why You Don’t Need To Do Special SEO For Pagination – Search Engine Roundtable
In 2019, Google stopped using rel prev and next as a signal for its search engines to combine or understand paginated results on your site. Then Google offered up some other advice over the years on the topic. Now, John Mueller of Google explains why Google or other search engines don’t need to do anything special for pagination or paginated results on your site.
John’s latest on this topic is within this LinkedIn thread where Jan Caerels asked:
Something I have never understood fully. If Google understands your pagination & aggregates everything to one page (the clean URL usually), should the pagination URLs you see in the screenshot still show up under Indexed pages? John Mueller Gary Illyes
I remember having a case like this looong ago, where the paginated URLs were ranking on the main keywords, eg. “cheap monovolume cars” it was /cheap/monovolumes?page=12. In that specific GSC account, I saw all URLs indexed seperately in the “Indexed pages” report.
John replied, “I don’t…
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source: https://news.oneseocompany.com/2025/02/17/google-on-why-you-dont-need-to-do-special-seo-for-pagination-search-engine-roundtable_2025021760173.html
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