Google On Losing Lots Of Links Fast: SEOs Often Overestimate Links – Search Engine Roundtable
What happens when you lose a lot of links really quickly, how might that impact your Google search rankings and SEO performance? Well, John Mueller of Google was asked that question and after much back and forth, he responded, “SEOs often overestimate links.”
The question came from Mehdi Oudjida who posted on Bluesky:
Does a strong & sudden drop in the number of backlinks / referring domains from authoritative sources still serve as a significant signal, and therefore for the authority of the affected site?
Let’s imagine that all companies, media outlets, & individuals who decided to stop using a particular social network quickly remove all types of links to that network during the same period (hyperlinks, sharing features, embedded iframes displaying posts, etc.).
Mechanically, what would be the impact? A major organic hit or a minor slap?
John replied to that saying:
Is it a theoretical question? If it’s a practical question, you can check if the links actually changed,…
The post Google On Losing Lots Of Links Fast: SEOs Often Overestimate Links – Search Engine Roundtable first appeared on One SEO Company News.
source: https://news.oneseocompany.com/2025/01/08/google-on-losing-lots-of-links-fast-seos-often-overestimate-links-search-engine-roundtable_2025010859787.html
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