Google Officially Launches Ads In AI Overviews – Search Engine Journal
Google has officially launched the addition of serving ads in AI Overviews. This was originally previewed at the 2024 Google Marketing Live event.
- Ads in AI Overviews is available starting today for mobile users in the United States.
- Advertisers who use Shopping, Performance Max, or AI-powered Search campaigns are eligible to show ads in AI Overviews.
- Ads in AI Overviews is a new opportunity for advertisers to get their brand in front of users earlier on during their search.
The much anticipated launch of ads in AI Overviews is officially live.
Originally announced in May’s Google Marketing Live event, it’s now available for mobile users in the United States.
Through several months of testing, early findings show ads in AI Overviews have been helpful to quickly connect users to brands at the exact right moment.
How It Works
When a user searches for something in Google, a new ad format is shown in the AI Overview section along…
The post Google Officially Launches Ads In AI Overviews – Search Engine Journal first appeared on One SEO Company News.
source: https://news.oneseocompany.com/2024/10/03/google-officially-launches-ads-in-ai-overviews-search-engine-journal_2024100358477.html
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