Google now wants to answer your questions without links and with … – Nieman Journalism Lab at Harvard
A dozen years ago, Eric Schmidt forecast the AI pivot that’s playing out this week. And the questions it prompts — around the link economy, fair use, and aggregation — are more real than ever.
If you stick around long enough, even the most exotic future turns into the present.
At least that’s what I thought when I remembered an old piece I wrote here at Nieman Lab all the way back in 2011 — one that seems newly relevant today.
It was about an on-stage interview that then-Google executive chairman Eric Schmidt gave to Walt Mossberg and Kara Swisher at what was then the annual All Things Digital conference. They cover a lot of then-hot topics, from Google losing to Facebook on “the friend thing” to whether it should buy Twitter. But there’s one stretch that stood out, then and now, as having outsized importance to news companies.
Mossberg started out by ragging on the declining quality of Google’s search results:
Speaking as a consumer, I find my Google search results to be more and…
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