Google is using AI to change how you shop – WSIL TV
(CNN) — Google wants to make it easier for online shoppers to know how clothing will look on them before making a purchase.
The company on Wednesday announced a new virtual try-on feature that uses generative AI, the same technology underpinning a new crop of chatbots and image creation tools, to show clothes on a wide selection of body types.
With the feature, shoppers can see how an item would drape, fold, cling, stretch or form wrinkles and shadows on a diverse set of models in various poses, according to the company.
Google is also launching a feature that helps users find similar clothing pieces in different colors, patterns or styles, from merchants across the web, using a visual matching algorithm powered by AI.
These efforts are part of Google’s bigger push to defend its search engine from the threat posed by a wave of new AI-powered tools in the wake of the viral success of ChatGPT. At the Google I/O developer conference last month, the company spent more than 90 minutes…
The post Google is using AI to change how you shop – WSIL TV first appeared on SEO, Marketing and Social News | OneSEOCompany.com.
source: https://news.oneseocompany.com/2023/06/14/google-is-using-ai-to-change-how-you-shop-wsil-tv_2023061446103.html
Your content is great. However, if any of the content contained herein violates any rights of yours, including those of copyright, please contact us immediately by e-mail at media[@]kissrpr.com.