Google has jumped into the vacation rental market, taking on Airbnb – ConsumerAffairs
Does Google want to own the world or does it simply just want to make everyone’s life easier?
Maybe we should ask Airbnb and Vrbo because Google has just shown its cards in the vacation rental market, introducing price comparisons to its travel searches for short-term and vacation rentals.
And when we say “comparisons,” we mean comparisons! Travelers looking for a room can compare prices from several travel websites – Evolve, Whimsy, RedAwning, Vio, BringFido, et al – giving them the full landscape of options, not just what a single platform has.
Somewhat like a general Google search, the properties that show up in the results are ones listed with online travel agencies or metasearch sites like Trivago or Tripadvisor that are interconnected with Google.
That is, all except two: Airbnb and Vrbo. As Derek Catron at PhocusWire explains, the reason Airbnb is MIA is that it hasn’t made its inventory available to Google in the past. And Vrbo? It’s been somewhat persona non grata since…
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source: https://news.oneseocompany.com/2023/10/30/google-has-jumped-into-the-vacation-rental-market-taking-on-airbnb-consumeraffairs_2023103051952.html
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