Google April 2023 Reviews Update Focuses Heavily On Experience – Search Engine Journal

Google released the Google April 2023 Reviews Update today, April 12, 2023 at noon EST (9 AM PDT). This update leans heavily on signals of experience.

Google’s April 2023 Product Review Update is accompanied by a new Google Search Central documentation that offers direction to the kind of content that Google’s Reviews System Algorithm may be looking for.

Considering that Google calls this algorithm their Reviews System, it may be useful to think about this update as an update to one algorithm among many algorithms that are collectively known as Google’s Algorithm.

Reviews Update: Focus on Experience

Google’s brand new Reviews documentation leans heavily into E-E-A-T, what Google calls the Double-E-EA-T content quality paradigm formally introduced by Google in December 2022.

Double-E-EA-T is the new level of content quality that supersedes E-A-T (Expertise, Authoritativeness, Trustworthiness).

The extra E that’s added to the E-A-T stands for Experience.

It is evidence of Experience…

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source: https://news.oneseocompany.com/2023/04/12/google-april-2023-reviews-update-focuses-heavily-on-experience-search-engine-journal_2023041243424.html

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