Generative AI search: preventing defects and creating an answer … – KMWorld Magazine
The conversation of hallucinations is a necessary hurdle for any and all organizations attempting to leverage the power of large language models (LLMs).
Colin Harman, head of technology, Nesh, and Ryan Welsh, founder and CEO, Kyndi, led KMWorld 2023’s session, “Generative AI Search: Preventing Defects and Creating an Answer Engine,” to explore the shortcomings and potential successes of generative AI (GenAI) search.
Harman posed a threatening scenario: Your LLM integrated into your search system shows users a hallucinated, non-factual answer, even though your relevance system worked perfectly, and you grounded the model with search results. All the carefully constructed trust that your organization has cultivated is thereby eradicated.
These hallucinations are also known as defects, where “a defect is any difference between what a user expects from your system and what your system is able to provide,” explained Harman. “The reason you care about defects is because it directly…
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