GenAI Penetrates Broadcast News Rooms at a Surprising Pace – TV Technology
It looks like TV and online news operations nationwide are already moving at breakneck speed to capitalize on a broadening range of benefits delivered by generative artificial intelligence.
This was the obvious takeaway from accounts of GenAI activity offered by executives representing a sizeable slice of the U.S. broadcast news business at NAB Show New York this week. It’s only been a year since OpenAI’s ChatGPT made GenAI available for commercial use, but adoption in broadcast news has flourished with an allure in the creative sphere that goes far beyond the longstanding uses of AI in automatic speech recognition (ASR), performance monitoring, content-aware encoding, and other applications benefitting the M&E industry.
Now the question is, how does the industry harness the benefits without succumbing to the potential the technology has to undermine copyright enforcement, veracity, balance, and nuance in news coverage?
James Finch, vice president of news services at Gray…
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source: https://news.oneseocompany.com/2023/10/27/genai-penetrates-broadcast-news-rooms-at-a-surprising-pace-tv-technology_2023102751894.html
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