Fnac Darty Forms a New Partnership with Google on Data and Cloud to Accelerate its Digital Trajectory and the Execution of its Strategic Plan – PRNewswire
IVRY, Calif. and SUNNYVALE, Calif., Feb. 23, 2022 /PRNewswire/ — Fnac Darty today announced a new partnership with Google that is intended to accelerate Fnac Darty’s digital transformation, increase the Group’s innovation capabilities through data, and offer customers enhanced products, services and experiences at a time when commerce is undergoing radical change.
The partnership introduces three new innovative streams:
- Deployment of Google Cloud Retail Search solution on fnac.com and darty.com websites.
Fnac Darty is the first retailer in France to implement this new Google Cloud solution, a move which aims to set new standards in terms of online and mobile shopping experiences. The Group is aiming to improve its websites’ performance by creating a smoother process for customers to search for and discover products, and by making results more relevant. For Fnac Darty, making constant improvements to its website search engine has always been a priority, and having access to…
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source: https://news.oneseocompany.com/2022/02/23/fnac-darty-forms-a-new-partnership-with-google-on-data-and-cloud-to-accelerate-its-digital-trajectory-and-the-execution-of-its-strategic-plan-prnewswire_2022022314749.html
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