Five ways PR can support your manufacturing business – Business Up North
With recent data showing a 63% increase in insolvencies in the manufacturing sector since last year, and the ongoing financial crisis, it’s more important than ever that businesses use PR and marketing tactics to expand their brand reach to new customers along with reinforcing your presence with your existing client base.
It can be easy to associate PR with the celebrity and influencer industries, and believe it can have little benefit for traditional B2B sectors like manufacturing. With this in mind, PR and marketing agency Wild PR has shared advice on how PR can support manufacturing businesses to meet their objectives, increase turnover and support cash flow.
Get in front of the right audience
Whilst word of mouth is excellent; it can often restrict your potential audience to specific areas or sectors. You can combat this by gaining a true understanding of your potential target audience versus who you are currently getting in front of and selling to and then identifying areas or…
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source: https://news.oneseocompany.com/2022/11/21/five-ways-pr-can-support-your-manufacturing-business-business-up-north_2022112136141.html
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