First AI-powered Recommendation Engine to Predict Optimal Media … – MarTech Series
ChannelMix’s Media Mix Modeling AI Boosts ROI by 10%, Maximizes Revenue Growth, and Automates Media Planning all while Delivering an Unprecedented 93% Accuracy Rate.
Marketers’ growing frustration with the slow, expensive, inaccurate traditional media mix modeling solutions led to the development of ChannelMix AI, the latest disruptive feature of the ChannelMix marketing revenue generation platform.
ChannelMix AI helps marketers take control of their data, improve ROI, and maximize revenue growth. The platform’s advanced machine learning algorithms analyze data in real time from multiple channels, including tv, social media, email marketing, search engine marketing, direct mail and more, to deliver scenarios that predict optimal media mix and budget with a 93% accuracy rate.
Marketers simply select the presented scenario on their dashboard that most closely aligns with their goals to instantly view the recommended media mix, with projected leads, sales and budgets by channel and…
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source: https://news.oneseocompany.com/2023/03/17/first-ai-powered-recommendation-engine-to-predict-optimal-media-martech-series_2023031742152.html
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