Facebook To Restructure Main Feed Around Video Content – Search Engine Journal

A leaked internal memo reveals Facebook’s near-term plans to restructure its main feed around video content, such as Reels and stories.

Facebook plans to turn its main feed into a ‘discovery engine’ for video content, according to an internal memo sent to employees.

The Verge obtained the memo and published it in its entirety. Though the memo is being revealed today for the first time, it was first sent on April 27.

That means Facebook is already a month and a half into executing its ‘near-term’ plans. We may end up seeing these changes roll out sooner than later.

Here are the must-know highlights from the memo written by Tom Alison, head of Facebook.

Enhancing Content Discoverability

The buzzword Facebook is throwing around to describe its vision is ‘discovery engine.’

Alison says that’s what he wants to turn Facebook into—a place where people can go and get recommendations for content they’re likely to enjoy.

He lists three near-term priorities that will help Facebook realize its…

Read Full Story: https://www.searchenginejournal.com/facebook-to-restructure-main-feed-around-video-content/454480/

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source: https://news.oneseocompany.com/2022/06/15/facebook-to-restructure-main-feed-around-video-content-search-engine-journal_2022061521829.html

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